The eighth edition of Sofia Art Week (SAW) turns its gaze toward two urgent forces shaping our present: gentrification and gender identity. Brought together, they form a new word — Genderfication.

This hybrid concept reflects the violence of erasure, the deepening inequalities between classes and genders, and the fragility of identity in a world where global processes of urban transformation unfold at overwhelming speed. At the same time, Genderfication stands as a gesture of resistance: a refusal to accept displacement, silencing, and exclusion.

Genocide and war as main critical point of humanity, where under the bare witnessing from our phones – we became complicit.

Through visual and experiential art, participating artists will investigate the power dynamics at play where gentrification and gender collide. The works will show how gentrification does not merely shift demographics or displace communities — it reshapes hierarchies, repositions identities, and disproportionately impacts gender-nonconforming individuals and marginalized groups.

The project aims to empower viewers to confront systemic forces of exclusion while also celebrating resilience, solidarity, and the ongoing struggle for self-determination.

Genderfication is both a critique and an act of defiance — a reimagining of identity, memory, and community in the spaces we inhabit.